What's on
Three days, one roof, and just about everything the shooting world has to offer. Shotguns, rifles, airguns, optics, clothing, gundogs, gunmaking and gamekeeping, from the biggest international manufacturers to the finest English makers, all at the NEC.
- 12, 13 & 14 February 2027
- NEC, Birmingham
- Over 2,000 brands
34 exhibitors at the 2027 show
Shotguns
The British Shooting Show has thousands of new and used shotguns ready to buy. There is no other place or event in the UK where such a vast range of major international brands and fine English crafted sporting guns are all available. Whether you're an avid wildfowler, clay shooter, game shot or love nothing more than a day in the pigeon hide, the show has every type of shotgun for every shooting discipline.
30 exhibitors at the 2027 show
Rifles
The British Shooting Show is a rifle shooter's paradise. From out of the box factory rifles for target shooting, deer stalking and pest control, to the finest specialist custom builds, the choice is wide, varied and almost endless.
Right across the show there are thousands of brand new and used rifles for sale, along with all the current and brand new models on display from the manufacturers.
For those looking for a competition rifle there is also an abundance to choose from, from tactical .22LR semi-automatics right through to the beautiful and mighty .50BMG rifles of Accuracy International.
55 exhibitors at the 2027 show
Optics & night vision
Most airgun and firearm shooters, regardless of discipline, will use some kind of riflescope or optical device on, or with, their guns. These days it's not just rifle shooters using optics. Shotgun shooters and pistol shooters are also taking advantage of the abundance of new technology available to them, including major advances in thermal and night vision optics.
Try before you buy: the major optics, thermal and night vision brands bring their full ranges to the show, with specialists on hand to talk you through them.
A few of the optics and night vision exhibitors
30 exhibitors at the 2027 show
Airguns
The British Shooting Show airgun area, affectionately known as "Airgun City", has always been one of the most popular parts of the show. Year on year the huge range of airguns and every conceivable accessory has continued to grow, and with airgun shooting established as one of the most popular types of shooting in the country, the British Shooting Show is the only place in the UK where all the major airgun manufacturers and distributors are present, in one place, for three days.
A few of the airgun exhibitors
3 exhibitors at the 2027 show
Gunmaking heritage
Firearms have a history and heritage that can be traced back hundreds of years, and British gunmaking sits right at the heart of it. Practices first developed to make guns, from interchangeable parts to the production line itself, went on to shape modern industry.
At the show you can see that craft up close. Watch gunmakers and engravers at work, talk to the makers of fine English sporting guns, and see what goes into a bespoke build, from action filing and stocking to the finest hand engraving.
Engravers and gunmakers at the show
4 exhibitors at the 2027 show
Gamekeeping
The NGO Gamekeeping area is an extremely busy section of the British Shooting Show, with a wealth of specialist products, services and accessories for gamekeepers and estate owners. Located very close to the NGO stand, the perfect and natural gathering point for hundreds of keepers from across the country, the gamekeeping area is where you will find pest control and trapping supplies to protect valuable game birds, both wild and reared, from rats, corvids and of course foxes.
Gamekeeping exhibitors
More at the show
The show is far more than guns and optics. Clothing and footwear, knives, gundogs, clay grounds and shooting days, food and drink, ammunition, art and a good deal more. Pick a category to see every stand in it.
- Accessories65 exhibitors
- Airsoft5 exhibitors
- Ammunition26 exhibitors
- Art5 exhibitors
- Charity4 exhibitors
- Clay Shooting10 exhibitors
- Clothing & Footwear49 exhibitors
- Clubs / Associations11 exhibitors
- Comms2 exhibitors
- Decoys1 exhibitor
- Education2 exhibitors
- Finance1 exhibitor
- Food & Drink21 exhibitors
- General/Other40 exhibitors
- Gundogs6 exhibitors
- Hearing Protection1 exhibitor
- Knives18 exhibitors
- Lifestyle24 exhibitors
- Magazines1 exhibitor
- Pest and Predator Control1 exhibitor
- PPE13 exhibitors
- Shooting Grounds / Days14 exhibitors
- Stalking1 exhibitor
- Training4 exhibitors
- Vehicles1 exhibitor
Buy tickets
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Buy ticketsBrowse the exhibitor listings
The full A to Z of who is at the show, searchable by name, category and brand, with stand numbers as they are confirmed.
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